BBA 308. Business Policy and Strategy. 3 Hours AE61.

This course exposes students to the role of general management in complex organizations. The cases, conceptual materials, and projects are selected to provide students with opportunities to analyze and formulate strategic decisions that allow businesses to create and sustain competitive advantages. Knowledge and skills gained in previous business courses, including marketing, finance, and quantitative methods, will be applied to problems associated with the totality of organizational strategic activity. Prerequisite: BBA 303, BBA 304, BBA 305, and BBA 306. Enrollment restricted to students admitted to the Bachelor of Business Administration Major. LEC.

Bachelor of Business Administration

http://catalog.ku.edu/business/bachelor-business-administration/

...3 BBA 306 Finance 3 BBA 307 Introduction to International Business 3 BBA 308 Business...