JOUR 260. Agency: Introduction. 3 Hours.

The course familiarizes students with the business, roles, scope and culture of the strategic communications business, including its advertising, public relations and related components. It includes an introduction to brand and creative messaging strategy, critical and creative thinking processes. It also focuses on developing a toolbox of principles for evaluating critical thinking and creative ideas. This class is a prerequisite or corequisite to working in The Agency. LEC.

Minor in Leadership Studies

http://catalog.ku.edu/liberal-arts-sciences/institute-leadership-studies/leadership-studies-minor/

...Science, Technology, and Society JOUR 608 Ethics and...110 American Identities AMS 260 America's Latinos...

Bachelor of Science in Education

http://catalog.ku.edu/education/health-sport-exercise-sciences/bs-education/

...201, 202, 214, 244, 260: Grade of B...of Human Physiology 3 JOUR 320 Stratcom I...