Bachelor of Science in Sport Management
The Sport Management program at the University of Kansas builds on general education and introductory courses through nine core courses and an 18-credit hour minor in business, psychology, or journalism & mass communications. Students complete courses in sociology of sport, sport ethics, sport facilities and event management, sport law, sport fundraising and sponsorship, sport finance and economics, sport communication, sport marketing, and personnel management. The culminating experience is a semester-long internship working in a student-selected area of sport management. This degree program prepares graduates for entry-level positions in intercollegiate athletics, professional sports, recreational programs, and the fitness industry.
Incoming Freshman Students: Students can be admitted into the Sport Management program as freshmen if they meet KU’s assured admission standards and declare Sport Management as their major.
Incoming Transfer Students: Students can be admitted into Sport Management as transfer students if they are admitted to KU, declare Sport Management as their major, and meet the following criteria:
- A KU + Transfer Cumulative GPA of at least 2.75
Current KU Students: Students can be admitted into Sport Management or Exercise Science as current KU students if they meet the following criteria:
- A KU + Transfer Cumulative GPA of at least 2.75
Students that do not meet the requirements above can petition through the online SOEHS Admission Petition form.
For information about initial admission to KU, visit the Office of Admissions. Visit the Office of International Support Services for information about international admissions.
Primary responsibility for meeting graduation requirements rests with the student.
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Complete an approved program with a minimum of 120 credit hours of course work. At least 30 hours must be taken in residence.
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A 2.75 minimum KU + Transfer Cumulative grade-point average for all academic coursework, including transfer hours.
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Other general regulations of the School and University, including KU Core Goal requirements.
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Successful completion of internship or approved electives.
Requirements to begin internship:
- A minimum KU + Transfer Cumulative grade-point average of 2.75.
- All program requirements must be completed before internship.
B.S. in Sport Management
| Code | Title | Hours |
|---|---|---|
| Pre-Professional Coursework | ||
| HSES 289 | Introduction to Sport Management 1 | 3 |
| HSES 299 | Careers in Sport Management | 3 |
| HSES 260 | Personal and Community Health | 3 |
| Core 34 General Education Courses | ||
| Core 34 General Education Courses | 34 | |
| Major Requirements | ||
| HSES 380 | Sociology of Sport | 3 |
| HSES 381 | Sport Ethics | 3 |
| HSES 382 | Sport Facilities and Event Management | 3 |
| HSES 384 | Sport Law | 3 |
| HSES 481 | Sport Fundraising and Sponsorship | 3 |
| HSES 483 | Sport Finance and Economics | 3 |
| HSES 485 | Sport Communication | 3 |
| HSES 486 | Sport Marketing | 3 |
| HSES 487 | Personnel Management in Sport | 3 |
| Elective course | 1 | |
| HSES 488 | Pre-Internship Seminar | 1 |
| Capstone Course | ||
| HSES 499 | Internship in Sport Management 2 | 15 |
| Select FIVE Upper Division Electives 3 | 15 | |
| American Society | ||
| The United States in Global Context | ||
| Legal Aspects of Business | ||
| Ancient Greek Athletics and the Olympic Games | ||
| Advanced Organizational Communication | ||
| Communication and New Media | ||
| Effective Business Communication | ||
| Mass Media and Politics | ||
| Problem Solving in Teams and Groups | ||
| Communication in a Diverse World | ||
| Communication, Leadership, and Conflict Management | ||
| Rhetoric of Sports in America | ||
| Foundations of Technical Writing | ||
| Sports Economics | ||
| Building Entrepreneurial Competency | ||
| Corporate Entrepreneurship | ||
| Entrepreneurial Finance | ||
| Entrepreneurial Marketing | ||
| Small Business Management | ||
| Solving Wicked Problems | ||
| Career and Life Planning | ||
| Psychological Aspects of Exercise | ||
| Applied Sport and Performance Psychology | ||
| Risk Management Foundations | ||
| Storytelling with Digital Media | ||
| Research and Data Analysis in Health, Sport, and Exercise Sciences | ||
| Principles of Nutrition and Health | ||
| Sport and Exercise Nutrition | ||
| Medical Terminology for Health Professionals | ||
| Undergraduate Research in Health, Sport, and Exercise Sciences | ||
| Sport in Film | ||
| Health and Human Sexuality | ||
| Foundations of Name, Image, Likeness | ||
| Athlete and Personal Branding | ||
| Content Creation in Sport | ||
| Independent Study | ||
| Special Course: _____ | ||
| Information Exploration | ||
| Ethics in a Wired World | ||
| Introduction to Digital Marketing Communications, Advertising and Public Relations | ||
| Sports Media in the 21st Century | ||
| Media Law and Ethics | ||
| Sports, Media and Society | ||
| Sales Strategies | ||
| Professional Career Management | ||
| Global Career Management | ||
| How to Plan (Almost) Anything: Event Development and Management | ||
| Sales Management | ||
| Professional Selling Skills | ||
| Sales Analytics | ||
| Moral Issues in Business | ||
| Moral Issues in Sports | ||
| Psychological Disorders | ||
| Social Psychology | ||
| Organizations and Inequality | ||
| Protest, Activism, and Dissent | ||
| Human Sexuality | ||
| History, Women, and Diversity in the U.S. | ||
| Perspectives in Lesbian, Gay, Bisexual, and Transgender Studies | ||
| The Politics of Physical Appearance | ||
| Minor Courses | 18 | |
| Total Hours | 120 | |
Students must complete at least one of the four minors: Minor in Athletics Coaching, Minor in Business, Minor in Journalism and Mass Communications, Minor in Psychology, or Minor in Sport and Exercise Psychology.
- 1
Must have a grade of "C-" or better.
- 2
All coursework must be completed before the internship is approved. A 2.75 KU + Transfer Cumulative GPA is required before one can apply for internship. Internship students are required to be present at the internship site a minimum of 40 hours per week for 16 weeks - NO EXCEPTIONS.
- 3
Courses used to satisfy required minor requirements may not count toward 15 credit hours of Upper Division Electives.
This is a sample plan of study. Students should consult with their academic advisor to create an individualized plan for degree completion.
| Year 1 | |||
|---|---|---|---|
| Fall | Hours | Spring | Hours |
| ENGL 101 (Core 34: English (SGE))010* | 3 | ENGL 102 (Core 34: English (SGE))010* | 3 |
| MATH 101 (Core 34: Math and Statistics (SGE))030* | 3 | COMS 130 (Core 34: Communications (SGE))020* | 3 |
| PSYC 104 or SOC 104 (Core 34: Social and Behavior Science (SGE))050* | 3 | HSES 299 | 3 |
| HSES 260 | 3 | BIOL 100 (Core 34: Natural and Physical Sciences (SGE))040* | 3 |
| HSES 289 | 3 | BIOL 102 (Core 34: Natural and Physical Sciences (SGE))040* | 1 |
| Core 34: Arts and Humanities (SGE)060 | 3 | ||
| 15 | 16 | ||
| Year 2 | |||
| Fall | Hours | Spring | Hours |
| PHIL 160 (Core 34: Arts and Humanities (SGE))060* | 3 | HSES 380 | 3 |
| ECON 104, 142, or 144 (Core 34: Social and Behavior Science (SGE))050* | 3 | HSES 381 | 3 |
| Core 34: US Culture (SGE)070 | 3 | HSES 382 | 3 |
| Upper Division Elective1 | 3 | Upper Division Elective1 | 3 |
| Required Minor Course 2 | 3 | Required Minor Course2 | 3 |
| 15 | 15 | ||
| Year 3 | |||
| Fall | Hours | Spring | Hours |
| HSES 384 | 3 | HSES 483 | 3 |
| HSES 481 | 3 | HSES 485 | 3 |
| Upper Division Elective1 | 3 | Upper Division Elective1 | 3 |
| Required Minor Course 2 | 3 | Required Minor Course2 | 3 |
| Core 34: Global Culture (SGE)070 | 3 | Required Minor Course2 | 3 |
| 15 | 15 | ||
| Year 4 | |||
| Fall | Hours | Spring | Hours |
| HSES 486 | 3 | HSES 499 (Capstone) | 15 |
| HSES 487 | 3 | ||
| HSES 488 | 1 | ||
| Upper Division Elective1 | 3 | ||
| Required Minor Course 2 | 3 | ||
| Elective | 1 | ||
| 14 | 15 | ||
| Total Hours 120 | |||
- 1
Courses that fulfill the Upper Division Elective requirement
- 2
See list of minors in Degree Requirement tab.
Notes:
* - This course is a Recommended Core 34: Systemwide General Education course. This specific course is not required but is recommended by the program’s faculty.
At the completion of this program, students will be able to:
- Expose students to the wide-range of careers that exist in the sport world and move them past the typical initial goal of being an athletic director or agent.
- Help our students enter the sport workforce in positions they are excited about.
- Be on leading edge of sport management trends and job opportunities.
- Identify evidence-based health promotion programs that apply appropriate theoretical foundation(s) for the population of interest.
- Students will be able to effectively communicate and disseminate evidence-based health information to target populations within both oral and written settings, and in both professional and community-based settings.